Bibliographics
- Author(s):
- Baysal, S.; Aka, I. C
- Title:
- Usage of Happiness Theme as a Marketing Strategy by Brands: A Survey on Happiness Based Marketing.
- Source:
- Sosyal ve Beseri Bilimner Dergesi, 2013, Vol.5, 85 - 93
- Year:
- 2013
- URL:
- http://asosindex.com/cache/articles/bir-pazarlama-stratejisi-olarak-mutluluk-temasinin-markalar-tarafindan-kullanilmasi-mutluluk-temelli-pazarlama-uzerine-bir-arastirma-f280012.pdf
- Language:
- English (Australia, Canada, UK, USA)
Subject Classification
- Subjects
-
-
Eligible for inclusion in findings archive
- Eligible
- No, no new data on present happiness.