Correlational findings

Study Rahtz et al. (1988): study US 1983

60+ aged, mid-Atlantic region, USA, 198?
N = 752
Non Response
84 %
Questionnaire: Paper & Pencil Interview (PAPI)


Authors's Label
TV viewership
Our Classification
Error Estimates
Cronbach Alpha reliability coefficient = .66.
Self report on 3 statements, rated on a 6 point Likert type scale ranging from agree to disagree
a) Television is my primary form of
   entertainment (+)
b) Magazines are more interesting
   than television (-).
c) I frequently watch daytime
   television (+).
Questions were embedded in the
context of other psychographic items.

Observed Relation with Happiness

Happiness Measure Statistics Elaboration / Remarks O-DT-u-sqt-v-7-a r = -.23 p < .01 95 % confidende interval for rho [-.30; -.16] O-DT-u-sqt-v-7-a rpc = -.22 p < .01 rpc controlled for "belief cultivation",
(taking the tv reality for actual reality)
O-DT-u-sqt-v-7-a rpc = -.20 p < .01 rpc controlled for "social comparison"
(comparison of own situation with that of most
people in a similar position).
O-DT-u-sqt-v-7-a rpc = -.21 p < .01 rpc controlled for both "belief cultivation"
and "social comparison".