Overview of publications on Happiness
and
Subject Advertising

Additional keywords: marketing

See also the Bibliography subjects:
 Degree, with 5 publications.
 Attitude to marketing, with 1 publications.
 Advertisement exposure, with 3 publications.

See also studies with correlational findings on:
  Happiness and N04ab Current economic condition of the nation

ReferenceMichel et al. (2019)
Author(s)Michel, C.; Proto, E.; Sovinsky, M.
TitleAdvertising as a Major Source of Human Dissatisfaction: Cross-National Evidence on One Million Europeans.
SourceWorking Paper, 2019, Nr. 397, University of Warwick, UK
Year2019
WWW linkhttps://papers.ssrn.com/sol3/papers.cfm?abstract_id=3336791
Eligiblefor Findings archive: Yes and entered:
WDH excerpts


ReferencePan (2007)
Author(s)Pan, Y.
TitleThe Subjective Well-Being of Nations: A Role for Marketing?
SourceJournal of Macromarketing, 2007, 360 - 369
Year2007
WWW linkhttps://journals.sagepub.com/doi/abs/10.1177/0276146707307211
Eligiblefor Findings archive: Yes, but not yet entered.

End of overview of publications on Happiness
and
Subject
Advertising

2  Number of publications
2  Of which eligible for Findings archive
1  Entered
1  Waiting list